This was very easy reading and was not only informative, it stated the case for asset allocation. For me, the real value was in it's reference to other books to read which gave detailed explanations and information concerning asset classes and allocation theory and practice.
Accordingly, I do recommend this book for someone who wants to know why they are losing their butt in the markets. It then points the way to grow your assets in a planned and reasoned approach.

David Darst's book was a joy to read with its abundance of witty analogies that explain the philosophy behind saving one's assets. This book is not only for those well versed in the art of buying and selling shares. This book is simple enough for those who do not normally invest large sums of money. In fact, my mother picked the book up the other night and finished it in a few hours. She left me a note "Enjoyed the reading. It has great personal insight!"

I recommend this quick read for individuals at any level. This book empowers the reader to responsibly determine what is truly important to them, provides an explanation of market trends, and then illustrates how to allocate assets. The Asset Allocation Clock in chapter 3 provides a suggestion of how to attain this goal during various economic cycles.

I bought David Darst's new book after hearing him speak recently in NY. After what has happened in the last year to the portfolios of most investors, I decided that many of my friends and family members ABSOLUTELY NEEDED to read this book so they can take more control over their investment decisions, specifically those related to asset allocation. I gave several away and continue to recommend it. It is a perfect book for those who already understand the basics of investing but want to delve deeper into how to combine different types of assets in a way that is right for them - not an easy process but David Darst can make simple sense out of it all.

Save your money. This book touts asset allocation but does not provide any practical advice on how to develop or implement a plan. The book asks many questions but provides absolutely no answers!

This is the latest book in the "Little Books, Big Profits" series and was timed just right. All the books before it teach you how to invest, and this book teaches you how to keep what you've invested.

David Darst is a good writer. He kept my attention and I wasn't bored. I read the entire book one Saturday night.

The true value of this book is in reading the entire series. They all make up a sound investing education. All of the books in the series are good; some better than others, but are all written by financial masters. Take a piece from one and apply it to another and you have a winning formula.

Overall, this book is definitely worth three or four hours on a Saturday night. But, get the other books in the series too. Each present a view that the other doesn't.